Arnold Schwarzenegger’s Son Shows Off LeBron James and Dad’s Invested Luxury Product for Independence Day Celebration


July 4 marks the day the United States officially became an independent nation. It’s a time for festivals, parades, fireworks, barbecues, sparklers, and any festive activity you can come up with. And for Arnold Schwarzenegger’s son, it’s time to get the booze out for a fancy party.

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And his choice of alcohol? The Lobos 1707, a brand in which his father Arnold Schwarzenegger invested heavily. The new brand of tequila and mezcal headlined the young actor’s party.

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Patrick Schwarzenegger celebrates Independence Day

It’s the 4th of July, and the country is celebrating with great fanfare and spectacle. For our resident bodybuilding icon, Arnold Schwarzenegger‘s son, the day calls for the best of spirits. Dressed in blue, white and red sweatshirts, Patrick Schwarzenegger adorns the American flag as he lines the makeshift bar with his father’s tequila.

COLOGNE, GERMANY – SEPTEMBER 07: Arnold Schwarzenegger speaks in his digital sustainability speech at Digital X event on September 07, 2021 in Cologne, Germany. More than 200 high-level national and international speakers – experts, visionaries, politicians, entrepreneurs, opinion leaders and critical voices – take part to discuss for two days a comprehensive digitization program. (Photo by Andreas Rentz/Getty Images)

He posted a clip on his Instagram storyfilming the shelf filled with bottles of Lobos 1707. He wrote, “We had to bring out the best for today” and tagged the company page. In November 2020, Page Six reported that the former Governor of California “joined NBA star LeBron James and invested in a new brand of tequila and mezcal, Lobos 1707.”

However, this wasn’t the first time Schwarzenegger and LeBron James had jointly invested in a brand. They are both clients of the same energy investment adviser, Paul Wachter. Therefore, they have backed the same brands repeatedly in the past.

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Last year, Schwarzenegger revealed big plans for the tequila brand affirming, “I have a very clear vision of you selling 100,000 cases of tequila by next year. That’s the new vision guys, that’s the new target, we have to aim for that.

Arnold Schwarzenegger has a unique approach to business

It seems the seven-time Mr. Olympia champion has brought the same mindset to his business that brought him bodybuilding fame all those years ago. Arnold Schwarzenegger has enjoyed huge success on the big screen and in his career as a politician. And it all started with a clear vision of where he wanted to be.

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“I always say in my seminars on success, when we talk about how to be successful, one of the first things is you have to have a vision, you have to have a goal”, he stated. And according to him, the key to pushing Lobos 1707 to great heights lies in distribution.

Arnold Schwarzenegger at COP 24, the 24th Conference of the Parties to the United Nations Framework Convention on Climate Change, which runs from December 2-14. Katowice, Poland, December 3, 2018. (Photo by Beata Zawrzel/NurPhoto via Getty Images)

The tequila business is certainly not the actor’s first rodeo. According to Los Angeles TimeSchwarzenegger has a wide range of business interests that go far beyond passion projects.

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He has stakes in movie theaters and an Internet software company and shares in companies as varied as media giant Gannett Co., IBM, International Speedways, Roto-Rooter Inc. and Weight Watchers International.

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